About

About Greg Willis

Greg Willis is President of Willis Media.

Willis is a seasoned, an ambitious executive with a 25+-year proven track record in developing and directing strategic sales and solution delivery for high-profile companies including Edgio, Endeavor Streaming, IBM, NeuLion, HP, Ascent Media, Intelsat/PanAmSat, Interactive Video Technology, Liberty Media/Box Music Network/DMX Music, Scripps Interactive/Food Network. Willis started his career at HBO. Willis holds a BA in Economics from Boston University.

A customer-focused executive who has developed trusted relationships with C-Level and senior executives in the telco, media, and entertainment industry that resulted in exponential revenue growth and profitability. Recognized as an industry leader in developing and deploying transformational strategies that increase client’s market share, revenues.

Willis has a unique background in media/content   (Food Network, The Box Music Network/DMX Music, WheelsTV, and HBO ) and technology (Edgio, Endeavor, IBM, NeuLion, HP, Ascent Media, PanAmSat, iXL, and IVT)

Greg played a key role in the development of IBM Cloud for Telecommunication.

Greg was member of the start up team that launched the Food Network, where he was SVP Worldwide Distribution.

A solid history of success in data & ai, analytics, advertising, cognitive, cloud services, customer experience, integration services, business partnerships, networking, satellite services, OTT, security, and streaming

Areas of Expertise:

•      Sales Leadership & Gen Management
•      Strategic Planning and Implementation
•      Partnership Ecosystem
•      Cloud & ISV Sales
•      Business & Content Distribution Strategy
•     Analytics, AI, Cognitive, & Cloud
•      Consultative & Solution Selling
•       Security Services